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Discover in this article how interest-free months work, their benefits and why they are key to the success of your business.
Interest-free months (MSI) are a promotional method offered by credit cards that allow people to obtain products or services by paying in fixed monthlyinstallments, without generating additional interest.
This financial tool has become very popular in Latin America, especially in Mexico, by encouraging consumption, increasing conversion and reducing purchase friction, which is very attractive especially for e-commerce, retail and sectors such as Edtech.
When you make a purchase with interest-free months, the total amount of the product or service is divided into established monthly installments (such as 3, 6, 12 or more months). Each installment is paid in the agreed term until the total amount of your purchase is paid in full.
For example, if a customer purchases a personal finance course for $1,200 MXN in 12 months interest-free, he will pay $100 MXN each month, with no extra charges.
To make a purchase at months without interest, follow this process:
The consumer only makes a minimum monthly payment, but the total amount of the purchase will be taken into account from the credit line of the card. In other words, it affects the credit limit.
Interest-free months make products and services more accessible in different sectors and at different times of purchase:
Likewise, interest-free months can be applied in various contexts, allowing consumers to take advantage of them at specific times, such as:
Selling on interest-free months provides companies with strategic advantages that impact their sales and competitiveness. This can be a decisive factor. The main benefits are detailed below:
By facilitating the purchase of products and services interest-free, one of the main barriers to purchase, which is the ability to pay immediately, is eliminated. This motivates more customers to make their purchases, which generates an increase in sales volume.
Customers often take advantage of interest-free months to access higher-value products or goods, since payment is divided into installments. This increases the average value per transaction and encourages the consumption of high-value goods and services.
Interest-free monthly payments allow companies to stand out in the market and attract new customers who value payment facilities.
By providing flexible payment solutions, merchants improve the shopping experience and strengthen the relationship with their customers. This drives loyalty and repurchase, which are key to sustained growth.
In most cases, through agreements with the bank or payment gateway, the merchant receives the full amount of the sale from the beginning, while the customer pays the minimum amount in monthly installments. This means greater liquidity and reduced collection risk for the company.
These advantages provide the ideal context for businesses to take advantage of solutions such as Rebill, a payment platform that promotes the integration and management of MSI across multiple channels, further enhancing the growth and professionalism of your business.
Although in Mexico there is no specific regulation governing interest-free months, there are some conditions that companies should consider, among which are:
To offer interest-free months, merchants must enable this function through a specialized payment platform or through direct agreements with credit card issuing banks.
The platform is in charge of processing the transaction, deducting the corresponding commissions and coordinating with the bank the monthly payments that are reflected in the customer's card.
The process is simple and safe:
It should be noted that not all platforms offer MSI automatically, some require manual activation or meet specific conditions.
Rebill makes it easy for companies to provide interest-free payment options automatically, managing total merchant collection, bank coordination and transaction security, all conveniently integrated into your system.
Sell more by giving your customers what they want: interest-free monthly payments. Find out how to activate them safely without losing profitability with Rebill,talk to us and we'll tell you how!
In Mexico, interest-free months (MSI) are not just a "promotion." For many companies, they are a conversion lever that changes the commercial result in medium and high tickets. The key is to decide when to offer MSI and with what rules so as not to compromise net income or complicate operations.
In practical terms, MSI tends to have a greater impact when the customer compares alternatives and the "cash" price creates friction. In these scenarios, MSI lowers the barrier to entry without necessarily requiring a direct discount. On the other hand, for low ticket prices, the marginal benefit is usually lower, and sometimes it is better to prioritize the payment and approval experience.
To make an informed decision, it is advisable to compare three options: (1) offer MSI, (2) offer a discount for immediate payment, or (3) offer installments with interest. The right decision depends on the margin, the financial cost, the elasticity of demand, and whether your operation can measure the actual net per transaction. If you cannot measure the net per method and per plan, it is easy to optimize conversion at the expense of the margin.
The typical mistake is to evaluate MSI solely on the basis of conversion. In reality, MSI changes the financial structure: commissions, financing costs, settlement times, and differences in method. For a company that sells in Mexico (particularly if it operates from abroad), the focus should be on net income and cash timing.
A simple rule: if MSI improves conversion but leaves you with less net profit or pays you later, your "real" CAC goes up and your cash flow becomes strained. Therefore, before scaling campaigns with MSI, it is advisable to simulate scenarios: expected incremental conversion, financial cost, commissions, and payment timing. The goal is not to avoid MSI, but to use it with clear rules.
When MSI begins to represent a significant portion of the volume, the operation can become fragile if you don't have robust reconciliation. What usually fails is not the collection itself, but traceability: identifying what was collected, in how many months, what fees were applied, and when it was settled.
In practice, MSI scales well when finance can reconcile with consistent data and support can respond to claims without relying on manual searches. If each adjustment requires researching different screenshots or reports, the operating cost increases with volume. Therefore, in addition to offering MSI, it is advisable to ensure the reporting layer from the outset: net per plan, differences per method, and traceability per transaction.

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